What Happens When You Start an Ad
Facebook's Review Process (Don't Worry - It's Automatic!)
- You create your ad - Shows up in your dashboard immediately
- Facebook reviews it - Takes 5-15 minutes (like a quick approval check)
- Your ad goes live - You'll see "Active" with a green light
- Rarely rejected - Bitebot's templates are pre-approved
The First 3 Days (Learning Period)
Think of this like Facebook figuring out who likes your services:
- Facebook tests your ad with different people
- Your results might go up and down - this is normal
- Don't change anything for the first 3 days - let Facebook do its job
What the Status Lights Mean
In Your Dashboard:
- "Active" (Green): Your ad is running and working
- "In Review" (Yellow): Facebook is still checking your ad (wait 15 minutes)
- "Rejected" (Red): Rare - usually a mistake (see how to fix below)
During the Learning Period:
- Don't edit your ads - this confuses Facebook
- Don't pause and restart - this makes Facebook start over
- Don't worry about day-to-day changes - results will stabilize
- Be patient - good results come after Facebook learns
Why This Process Helps You:
- Facebook finds the right people for your dental practice
- Your ads get better results after the learning period
- You don't waste money on people who won't become patients
- The system gets smarter the longer it runs
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